St Mary Street Tesco granted licence to sell alcohol

March 26, 2010 4 Comments »
st mary street

St Mary Street is a 'saturation zone' under council policy and should not have any further licences granted, but magistrates have overturned the decision and granted Tesco the ability to sell alcohol

It was a d-day for licencing in the capital as Tesco learned it would be able to sell alcohol at its St Mary Street store while Sainsbury’s was refused on the same street.

Cardiff magistrates granted Tesco a licence over-ruling the ‘saturation zone’ policy established by Cardiff Council in the area.

Peter Bailey, speaking on behalf of Cardiff magistrates, said he could not see a reason why Tesco should not be allowed to sell alcohol.

He said: “The policy clearly refers to late night venues. It’s quite clear a Tesco Express could hardly be referred to as a late night venue or nightclub, whatever you want to call it.”

South Wales Police had raised concerns over pre-loading, where revellers drink cheap alcohol before arriving at their destination, but Bailey felt this was not valid.

He said: “We have seen no evidence of pre-loading happening from people buying alcohol from supermarkets in St Mary Street.”

He pointed out that the council’s ‘saturation zone’ for the area did not make reference to off licences or provide enough evidence for refusing licences to off licences.

A spokesperson for Tesco said: “We take our responsibility towards the sale of alcohol very seriously. We will be operating a Think 25 policy in this store.”

Meanwhile in Cardiff Council’s licencing committee, Sainsbury’s St Mary Street store, was being refused a licence on the grounds of it being in a ‘saturation zone’.

Councillor Bob Smith, chair of licencing committee, said: “It’s a bit of a mockery. I am disappointed they’ve overturned this and it shows how out of touch the magistrates are with the people of Cardiff. They are sending out the wrong message to the people of Cardiff.

“There’s no point in this saturation policy now and no point the council spending money on it.”

Inspector Tony Bishop, in charge of policing in the city centre, said: “Whilst we are strongly against the granting of any further licences in relation to premises selling alcohol on St Mary Street, we have to respect the decision of the magistrates.

“Whilst I contemplate there will be increase in demand for particular resources as a result of this decision, we will try to police this anticipated increase accordingly.”

Inspector Bishop when asked about the magistrates disregarding his evidence on pre-loading said: “I see it every Friday and Saturday night. An off licence is another source for people to buy alcohol. I speak from experience as a front-line cop who has to manage this area.”

South Wales Police had objected to both licence applications on the grounds that they would increase crime and violence in the area, quoting figures that 409 crimes in St Mary Street in 2009 had involved the offender being under the influence of alcohol.

Kelvin Evans, owner of Floyds Bar, St Mary Street, was livid at the news.

He said: “This is disgusting. Those people should not be magistrates who have made this decision, I’m apalled.”

“There is going to be murder in these streets now.”

Councillor Elizabeth Clark, Cathays, who objected to the applications on behalf of residents, was devestated by the Tesco decision.

She said: “I am absolutely gutted. This is very upsetting news and I hoped the decision wouldn’t go through. The local community objected and didn’t want this.

“We’ll have to consider where we go from here.”

Carl Davies, manager of Nicolas off licence, was in favour of the decision.

He said: “From a business point of view it’s probably a bad thing, but it was inevitable. I don’t really have a problem with it, Tesco are a responsible retailer and it might bring more trade to the area.”

The Tesco store would be allowed to sell alcohol from 11 AM until 9 PM, Sainsbury’s are now expected to appeal their decision.

What is a saturation zone?

A saturation zone is an area where the Council feels there are already enough licenced premises and sets out not to grant anymore or any extensions to current licences. The current saturation zones are St Mary Street and City Road. The St Mary Street saturation zone deals mainly with licences for pubs, bars and night clubs but has been expanded to cover off licences. The City Road saturation zone mainly covers the granting of new off licences as the area is considered to have too many. The Council can place a saturation zone on specific roads or areas of the city.

What are the conditions of the alcohol licence?

The licence has been granted for the sale of alcohol from 11 AM – 9 PM Monday – Sunday.

However the following conditions apply:

– No beer, lager or cider over 5.5 per cent will be sold

– The location of alcohol display will be in a fixed position agreed with South Wales Police and shuttered off after and before licencing hours

– Alcohol will not be served from self-service checkouts

– No person carrying open alcohol will be allowed into the store

– Registered security guard between hours of 11 AM – 9 PM

– No external advertising of alcohol products will take place in shop windows or outside the store

– On match days beer, lager and cider will have to be sold in plastic containers only

Related Posts


  1. seasonticketholder August 27, 2010 at 10:57 am - Reply

    The Castle area of the city centre (St Mary St & High St) is a sad and sorry deteriorating site. The quality and content of what is there is far away from the standard of what should be an iconic part of the city. The planners and policy makers need to wake up or the centre will become a fast food, bargain shop and litter ghetto. We seem to be catering for the binge drinking visitor and not the true tourist and business visitors that will bring in repeat business and revenue. There is no point spending huge sums developing other parts of the city unless we are to maintain what we already have. Wake up Cardiff before it is too late.

  2. Paul Johnstone November 17, 2010 at 7:27 pm - Reply

    Both the Police and Cardiff Council need to wake up before its too late or Cardiff trade will die.
    If people want to drink alcohol who are they to stop them? London dont seem to have such drackonian rules.
    If the do-gooders really want to make a difference, why not tackle issues around the 106,000 people in the UK that die each year due to smoking. (

    Businesses are having a real hard time right now and this out of touch attitude fuels the problem.

    • graham Williams January 28, 2011 at 5:20 pm - Reply

      I gave up the Fags in 2003 after my Doctor told me unless I did,I would lose my Legs.
      Another doctor also asked me if I was looking forward to having someone else wiping my Bum?
      That made me give them up.
      I went on the "Patches"and packed them in after smoking 35-40 fags a day for 43 years.
      I then saved the Money in a building society account,and have never looked back.
      I no longer Cough every morning,feel much fitter,and am approaching my 65th;birthday a very happy bunny!
      If YOU smoke?
      Pack them in.
      You know it makes sense.

Leave A Response