The organisers of Photomarathon UK say the Cardiff event that challenges photographers to take 12 images on 12 topics in just 12 hours is already on course to be a sell-out.
Now in its ninth year, Photomarathon UK will be in Cardiff once again on Saturday June 16.
But organisers are urging those who want to be involved to register quickly, after 375 of the 400 available spaces were snapped up in the last four days. To register, visit the Photomarathon UK website.
Danish photographer Betina Skovbro brought Photomarathon UK to Cardiff in 2004 when she settled in the city.
She had seen the concept – which asks photographers to take 12 images on the 12 given topics in sequence – in her native Copenhagen, where photomarathons have been a feature of the creative calendar for 25 years.
Betina, now director of Photomarathon UK, said: “When I settled in Cardiff, I was really keen to take part in a photomarathon.
“It came as a complete surprise to me that no-one in Cardiff knew what I was talking about as the concept simply didn’t exist over here! It’s then that I decided to take matters into my own hands and set up Photomarathon UK.
“It’s a great way to spend a day letting your creativity run riot, while at the same time, discovering a city as you’ve never seen it before.”
Since the event launched in Cardiff, almost 2,000 people have been involved, taking more than 23,000 pictures between them. This is the third year that the competition will be entirely digital.
The event will start at Wales Millennium Centre, with photographers sent out around the city to complete the creative challenges that are set for them. Photographers must return to the base every four hours to get their cards stamped, and to be handed the next set of topics.
Cardiff Bus and Arriva Trains Wales will offer participants free transport around the city on the day, and after the event all the photos will be displayed in a free public exhibition at Cardiff Old Library, opening on July 20.
A team of creative experts and event organisers will judge participants’ photographs, and winners will be chosen for each topic as well as an overall first, second and third prize for the best set of 12 photos.
2011’s first prize-winner was Emma Shepherd, 35, from Pontypridd. She impressed the judges with her interpretations of the 12 given topics, which last year included community, superpowers, movement, and double.
She said: “Photomarathon is a fantastic opportunity to immerse yourself in creativity for 12 whole hours. It’s a great day out to explore the city, meet some lovely people and just have fun with your camera. It’s great to visit the exhibition afterwards too, to see all the different ways that people interpreted the topics.
“I couldn’t believe I won it – a year later, I don’t think it’s quite sunk in. I guess I just got lucky on the day. I’m a very amateur photographer, so if I can win it, anyone can – so if you’re interested in photography, you should definitely give it a go.”
To take part of June 16, entrants must sign up in advance. To register, visit photomarathon.co.uk.
Entry costs £17.50 and includes free transport around Cardiff, and an invite to the exhibition launch in July. Entrants need to provide their own digital camera or mobile phone.